A logo we created for a local pub has been selected for the upcoming LogoLounge project, the new Master Library series. This series includes multiple books, each focusing on a specific logo design category. We will be featured in the Initials & Crests book and we are really excited to be included in this inaugural edition.
About the Logo
The Patriot & Loyalist Pub of Englewood, Colorado is a casual restaurant serving a combination of British and American tastes. We wanted to design around the concept of bringing together the best of both worlds, the Patriots (Americans) and the Loyalists (the British). Our goal was to design an icon that was authentic to old-world English standards, and after researching historic English pubs, beer labels and memorabilia we felt we had a pretty good grasp on the look we wanted to achieve. Many of the century-old English pubs used animals in their logo, so we decided to include a pair of horses we found in an early 1900′s farming catalog. And there you have it, the formation of the Patriot & Loyalist logo.
This identity has been used throughout the pub from signage to menus to glasses and coasters. Here is a glance at the logo, but be sure to look for it in the future Master Library LogoLounge!
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